FINANCIAL CREDENTIALS
Bright Red was founded in 1987 with one simple vision: to help brands connect with consumers. Today, that mission has evolved into something more powerful. As the marketing landscape has transformed, so have we. We're now recognized among the leading integrated marketing intelligence firms in the country—combining decades of strategic expertise with cutting-edge artificial intelligence.
Our next-generation approach harnesses AI and advanced data analytics to seamlessly blend traditional marketing disciplines with intelligent automation and predictive insights. This enables brands to not just reach consumers, but to understand them—at scale and in real time—to drive meaningful growth.
Because we're a truly full-service agency with deep expertise in branding, strategy, creative, digital, social, public relations, and AI-driven marketing intelligence, you have access to integrated teams of strategists, creatives, data scientists, and technologists. All working together. All focused on delivering smarter, faster, more effective solutions.
The resources you need to Make Momentum Happen—powered by intelligence—are part of one team. Yours.
- The agency was founded on March 2, 1987, by Curtis and Carrie Zimmerman.
- The agency employs over 125 truly amazing professionals.
- The PR division is ranked among the 5 largest within an integrated marketing company.
- The agency has won more than 500 awards for creativity including: the One Show, Communications Arts, New York Art Directors Club, D&AD, Graphis, Webby awards and more.
- The agency has also won multiple Effie awards for marketing effectiveness for clients of the agency.
- Today, Bright Red is owned by the Omnicom Group, but still operates with the same entrepreneurial spirit as the founders.
We Make Momentum Happen®.
The one thing all our work has in common? An abiding commitment to the single idea we hold all our efforts accountable to. Through our proprietary and time-tested Momentum Process, we harness the collective context for the brand (or product) and distill it in a concise, clear and differentiated way. From start to finish, in every channel and each engagement, the Momentum Idea turns intentions into outcomes.
Through Momentum Planning we assess the Truths associated with your brand, and craft an Ambition to establish brand positioning. Momentum is a fresh, bold idea to accelerate growth.
Truths.
Truths that may affect our ability to achieve business objectives.
Ambition.
How we need to be perceived by, and positioned to, the world.
Momentum.
A fresh, bold idea to overcome the status quo and accelerate growth.
Strategy & Planning
Proprietary planning methodology and process to overcome the status quo and accelerate growth.
Creative & Content Development
Cross-channel creative solutions to move the people and culture that move our client’s business.
Media Planning & Placement
In-house media strategy, planning and buying backed by $30 billion in Omnicom buying clout.
AI-Powered Intelligence
Meet Omni AI-powered marketing that learns, adapts, and optimizes in real time—turning data into competitive advantage.
Public Relations
Unique balance of strategy and creativity to impact and affect positive exposure for the brand.
Social Media Marketing
Operating from an impressive command center, teams build engagement and advocacy which will lead to conversions.
Brand Development
Planning and development from the ground up to brand refresh, including design and implementation.
Analytics & Analysis
Custom analytics based on key performance indicators and communications objectives.
Sample Experience.
Sample Experience.
Other Experience.
Other Experience.
